Chris Dickey is one of the leading data and social CRM strategist in the country. He has over 20 years of experience in fusing data driven strategy with the imperatives of actionable execution to incrementally impact business and marketing objectives, for maximum ROI. He has worked in senior leadership and consulting roles in power house advertising agencies and with fortune 100 clients like Wal-Mart, Discover, Geico, Pizza Hut and Norwegian Cruise Lines.
Chris earned a MS in Integrated Marketing from Northwestern University and attended executive management training at Harvard Business School. He has served as president of the Kansas City DMA, and has spoken at CTAM, CRMC, NAMA and other conferences on CRM. He has also published articles in Direct, Target Marketing, Ad Age and CMO Strategy. Chris has served at President of Camps for Kids, a non-profit for children with disabilities, as well as a multi-year stint on the Board of Goodwill Industries.