INSIGHTS

From predictive Insights to business success

A MAJOR CPG BRAND UTILIZES BIG DATA INSIGHTS TO IMPROVE PRODUCT & PROMOTION …

CIEK solutions developed natural language processing algorithms solutions to glean insights from social networks data to drive spectacular improvement …

AUTOMOTIVE AFTERMARKET RETAILER GETS SMARTER IN UNDERSTANDING …

CIEK solutions helps a leading automotive aftermarket retailer understand the key drivers of their brand and sales performance …

A MAJOR FORTUNE 100 FINANCIAL SERVICES PROVIDER OPTIMIZES ITS MARKETING …

CIEK solutions developed marketing mix modeling solutions to simultaneously optimize marketing mix for customers and prospects driving 6% growth …

A GROWING NON-PROFIT ORGANIZATION PARTNERS WITH CIEK TO IMPROVE …

CIEK solutions helps a leading non-profit organization drive significant increase in donor base.

HISTORIC LANDMARK MAXIMIZES ROI

CIEK helps a historic American landmark foundation achieve a huge ROI by creating compelling customer experiences.

GLOBAL QUICK-SERVICE RESTAURANT CHAIN OPTIMIZES BILLION DOLLAR MARKETING …

CIEK in conjunction with client’s agency partner helps a global quick-service (QSR) restaurant business optimize their marketing investments.

TRUCK LEASING COMPANY CREATES GROWTH IN A DOWN MARKET

CIEK’s solutions help a truck leasing and DIY moving company build marketing confidence and drive growth

Customer Lifetime Value Segmentation

Customer life-time value analysis helps fuel customer acquisition and loyalty strategy for a 18th century foundation

Promotional & Media Optimization Modeling – CPG Case Study

CIEK provides comprehensive marketing mix modeling and promotional effectiveness analysis solutions to drive growth for a historic global beer brands.

TESTIMONIALS

“We were thrilled when Neeraj and his team could deliver complex marketing mix solutions for our fortune 100 client in less than 5 weeks from the project inception. That was beyond our expectations in terms of cost savings and the speed with which we accomplished our goal. The results were highly actionable and explanatory both in terms of technical expertise and business strategy”.

Andrea Orth

VP Group Account Director, The Food Group (former Account Director at VSA Partners)

“CIEK’s marketing mix solutions helped us understand and plan our PR and marketing activities to maximize ROI for our client.”

John Wengler

Vice President Marketing, InterProse

“I was impressed with Ciek’s desire and commitment to deliver a top quality data sciences solution and providing value and insight. Neeraj & his team were adaptable and willing to adjust, making me aware of any impact in delivery or timing. I was extremely impressed with Ciek’s ability to present advanced analytical concepts and package the findings which were easy to understand and implement.”

Jatinder Singh

Chief Marketing Sciences Officer, Omnicom Precision Marketing Group

“Neeraj and his team showed great expertise and analytical rigor in developing customer research, targeting, digital reporting and optimization for a major product campaign for our business segment”.

Scott Allee

Business Campaign Strategy, Intel

“From the moment we explained our requirements, Neeraj and Chris excelled themselves. Rather than simply utilizing a prepackaged database analytics and segmentation solution, they took the time and effort to learn about each of our client’s unique needs and then came up with a customized data and analytics strategy to meet our goals.”

John Goodman

President, Pareto Group

“CIEK helped us distill highly valuable marketing intelligence for our client, leveraging cutting edge data analytics to connect the dots between insights and marketing execution. We look forward to continued association with CIEK”.

Gil Ozir

Managing Partner, Beringer Capital

Private Equity Company

“CIEK’s segmentation development and implementation approach was highly consultative, predictive and resonated very well with our client’s expectations.”

Michael Jainik

SVP Analytics Scholastic (previously Engagement Manager, AMR International)

“I have worked with Neeraj on several agency client analytic projects. He brings energy, professionalism and expertise to his work and always strives to meet tight client deadlines.

Demian Brink

SVP Analytics, Martin Agency

Ready to maximize customer value and ROI of your marketing investments